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Employees as a recruitment tool

Recently Cofinitive Ltd was commissioned to provide market insight into client solutions available in the employee referral marketplace (erp landscape). “Employee referral is an internal recruitment method employed by organizations to identify potential candidates from their existing employees’ social networks” – it is one of the most effective ways of recruitment but simultaneously one of the most under-utilised methods. Below is a high-level snapshot of that insight which provides a segmentation of the market and lists some of the notable players in each field.

Employee Referral Landscape*

The most relevant choice for your company will depend on specific requirements, customisation, matching, integration with existing ATS, data requirements and other considerations. For the purpose of this paper, the research splits the offerings in the market today into 5 categories: –

  1. Social Referral Platforms
  2. Job Distribution
  3. Talent Networks
  4. Employee Referral Platforms
  5. Other

1.SOCIAL REFERRAL PLATFORMS

Where connections are aggregated; no matching; acts like an ‘agency’

  • Hiremyfriend– make an anonymous profile for friends to endorse and companies then come to you
  • Reppify– aggregating employees professional connections
  1. JOB DISTRIBUTION

Job posting tools that share jobs into social media channels

  • eQuest– US domestic and international job posting delivery, job board management and job board performance analytic consulting
  • JobTarget – OneClick™ – cross-posting system is designed to simplify the research and job posting process for HR managers and recruiters
  • BroadBean– distribute your job posts to thousands of job boards and social media channels globally
  • Candarine– technology and services offerings combining integrated marketing and sales tools designed purely for recruitment
  • ZipRecruiter– employers use ZipRecruiter to post their jobs to 50+ of the web’s leading job boards and social networks with one submission
  • Work4Labs– promotes your careers to exactly the right candidate profiles where they spend most of their time, personally and professionally
  1. TALENT NETWORKS

Recruiting or social networks with objective or features to encourage referrals

  • Ascendify-mobile, social, talent acquisition platform – combining all the modern recruiting point solutions into one
  • TalentCircles– cloud-based candidate engagement and management platform
  • MeshHire– cloud-based company-branded Social Network for Recruiting across all of the major social websites to promote jobs, manage referrals, get talent and evaluate recruitment results
  • Referagig– employees share jobs through social media and submit candidate referrals
  • iCIMS– users build a social talent community and drive recruitment through branded social media page
  • ReferralLink– finds your employees’ contacts whose skills match your company’s open positions
  • TalentNow Connect– social recruitment platform with referral element
  • Hollarroo-enterprise social network that is fully branded for each client company
  1. EMPLOYEE REFERRAL PLATFORMS (ERP)

Full matching, messaging, mobile, analytics, automation, integration capabilities for employee referrals

  • RolePoint– set of tools to help you build, manage and engage the talent that surrounds your organization with a referral network
  • Careerify– talent acquisition platform that allows you to manage employee referrals, internal mobility and employer branding in one simple solution
  • GooodJob– customizable mobile app enabling your mobile-connected workforce to stay engaged with your referral program, even when they are out of the office
  • Zao– referral and social hire platform extending referral rewards beyond employees, to your trusted business network
  • Jobcast– social media driven employee referral program with a Facebook recruiting app that makes it possible for employers and recruiters to build fully branded career sections on their company Facebook page
  • Simppler– data driven employee referral platform
  • Zalp– SAAS based recruitment tool designed to help organizations efficiently source the highest quality candidates through Referrals
  1. OTHER

Platforms that ERP solutions connect to that may have a relevant employee referral element

*This is not a conclusive list but lists the main players for the purpose of this research in the market spring 2015

For more information on employee referrals here are some great resources

The Social Referral – Bill Boorman – http://www.slideshare.net/StephenBrown15/the-social-referral

HR Tech Advisor Buyer’s Guide to Employee Referral Systems – https://hrtechadvisor.com/buyer-guides/employee-referral-systems/

TalentTech Labs – Talent Acquisition Ecosystem – http://talenttechlabs.com/